FWP Analysis Compares Fair Trade & Ecosocial Certifications on How Committed Brands Are Distinguished

Fair World Project (FWP) has published some analysis on how well different Fair Trade and eco-social seals distinguish committed brands (that is brands that are committed to building a just economy in all policies and practices) from conventional brands (that is brands that offer some certified products or ingredients but in other supply chains and practices show a lack of commitment to Fair Trade principles). The analysis currently compares 7 certifications across 8 questions about a brand’s practices throughout all its supply chains, company history, minimum percentage requirements for multi-ingredient products, focus on small producers, and more.

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